Concept 3 Advertising

Concept 3 Advertising has been a creative mainstay in the Canadian marketing industry for 30 years. A full service agency, Concept 3 integrates powerful and effective creative with production "know-how" and media "know-who". In a highly competitive industry, we have maintained strong and loyal client relations by consistently developing deeper, broader, integrated communications strategies to accelerate our clients’ success.

Practical Details

• 100% Canadian owned and operated
• Full service, accredited with all media

Distinct Value

• All creative is developed in-house by agency partners working directly with client
• All outsourced production (i.e. printing, photography) is directed and supervised by partners
• Big picture thinking considers all aspects of each client with regard to reaching objectives
• Integrated strategic solutions that combine 1) traditional advertising 2) direct, one-to-one marketing 3) internal communications to create overall benefits greater than the sum of each

Broader Perspective

Included in our ability to benefit our clients are the following:

• Advertising and Marketing – 30 years' experience with award-winning campaigns in:
  Print • Outdoor • Radio • TV • Product introductions • Branding
• Production – 30 years’ experience in dealing with photographers and printers to produce the finest in: Colateral support material • Annual reports • Direct marketing • P.O.P. • Brochures • Catalogues
• Packaging – 20 years’ experience in the art and science of award-winning package design and production • Branding • Line development • P.O.P. • Competitive analysis
• Accountable Direct Marketing – 20 years’ experience in: Ground-breaking direct marketing • Integrated sales strategies and implementation • Communication strategy integrating the strengths of phone, mail, fax and internet to create astounding accountable campaigns

Our experience includes, successful programs for, and associations with, the following:

Consumer Clients

• Evyan Perfumes • Pioneer Electronics • Interprovincial Co-op
• Janome Sewing Machine • Japan National Tourist Organization
• JVC Canada • Kyocera Mita • Primo Foods
• Real Time Insurance – now Uniglobe • Shiseido Cosmetics
• Simone Marie Belgian Chocolate • Smith Books
• Tim Horton’s – branded the "Timbit" • YardWorld

Business to Business Clients

• AfriOre • Bank of Tokyo-Mitsubishi • Chalmers Suspensions
• Ciba Seeds • Cygnal Technologies • CSS Telemanagement
• ElectroSonic Canada • Interface Flooring Systems • Koyo Canada
• Mack Trucks • Platexco • Pratt & Whitney Canada
• Rentway Truck Fleet Management • Tau Capital
• Thomson Terminals • TSB Telemanagement
• Volvo Trucks Canada • White Radio

Special Assignments

• American Broadcasting Corporation (Publishing Division)
• Canadian Special Olympics • General Motors Of Canada
• Peoples Jewellers • Royal Bank (Business Banking)
• Spectrum United • Standard Brands (U.S. only)